Tablet computers were probably the single biggest tech trend in 2012, and Android-based tablets were a big part of that trend. Android tablets were seen eating up market share from the iPad, with some analysts even estimating that ‘Droids could overtake the iPad in 2013. With this increase in the adoption of mobile devices, the idea of advertising to users through mobile advertising has become feasible. The issue is finding a company that can help you reach your intended audience.
One of the easiest ways to get in on the mobile advertising boom is through the use of mobile ad networks. There are over 150 available, serving more than 10 different niches. This will likely grow exponentially over the next few years as the demand for mobile marketing and the number of mobile devices continue to grow.
You might be asking yourself, sure, mobile advertising is the next big thing, but how do I figure out:
- A. Who the companies offering services are, and
- B. What companies offer what services?
To help answer this question, mobyaffialiates has recently posted an infographic/map of which companies offer which form of mobile ad services.
This is an interesting infographic because you can click on the names of the companies to be taken to an overview of what each company does and the regions/areas they work in. It’s definitely worth a look if your company is interested in launching a mobile advertising campaign. Some companies even offer ad development, so this could be your key to a successful campaign.
With the increasing number of Android tablets in use, it may be time to look into a more unique (for now) form of advertising. If you’d like to learn more about mobile advertising, please contact us, as we may have a solution for you.